About Me

I help brands tell stories, but I’m terrible at telling people about myself. How much do I reveal? Do I start with an elevator pitch or a fun fact? Let’s start from the beginning since I cannot resist a little chronological account.   I grew up in California and India (literally spent 50% of my life in each place). Seeing the world through different lenses as I moved around and attended 10 schools as a kid, all helped me become a storyteller. I wrote fiction for years until I made the jump from an MFA at Columbia University to content creation and copywriting. Having developed and published content for my personal brand, and over 25 other brands, I have generated over 12M impressions. And directly generated revenue of over $700,000 through social content. This feels like the right moment to throw in some fun facts. I enjoy backpacking, styling items from my overstuffed wardrobe, lots of cooking, and I recently started gardening in a corner of my apartment (I’ve killed a few, but it’s all a part of the process). ​​Ooh, and I have two adorable dogs, Haavi and Shawna, who are the loves of my life (pictured below). ​You know those “Would you want to sit next to them on a plane?” interview questions? I’m that person you’d want to be seated with! Whether we’re chatting about the latest trends or brainstorming creative ideas, I promise I’m always up for a good conversation. So let’s connect and see what stories we can tell together!​​